Author: Mauro Risch

Winter warmers

Showcase delectable treats on social media to boost winter sales Do you offer high tea, gourmet treats or any other sweet offering at your hotel? If you do, then now is the perfect time to be showcasing them through great product photography. Sweet treats look sensational when they’re on display in your cafe, lounge bar or restaurant. But importantly, they also really draw the eye on social media. Profiling your most mouth-watering goodies across your marketing channels offers a amazing selling opportunity to connect with guests and make sales, because there’s few things that draw the eye more than a...

Read More

It’s a wrap – now what?

What happens after a photoshoot? So you’ve done it! You’ve prepared your hotel for a photo shoot and you’re excited about getting your images back. Mauro explains the importance of the post production phase and explains the top terms you need to know to understand the post-production process. The interview JHH: Mauro, you’ve shot more than 400 hotels in the past ten years. That’s pretty amazing! Aren’t you exhausted? MR: No, not at all. I love it. I’ve been very lucky to shoot so many amazing properties for my clients. There is a lot of hard work involved, of...

Read More

New from the Hotel Photographer – Animated Images

Hotel marketing: animated images that showcase your brand I’m excited to share with you a new kind of imagery that I’ve been developing for my clients. Take a look at the images below – can you see the subtle animations? Each one creates a unique visual moment. Animated images are perfect on your website and social media channels. Incorporated into your image library, they become a fresh way to showcase your brand. They offer an element of surprise at the same time. Talk to The Hotel Photographer about animated images for your brand Client Collaborations Chocolate Hallucination: I created this for...

Read More

Game changers in hotel and resort photography your marketing team should know about

In this blog post I thought I’d share with you some of the game changers in hotel and resort photography . Your marketing team will often be challenged to promote your brand in the most cutting edge ways. Technology changes quickly and new creative methods are being developed all the time. And at every moment, you’ll have competitors with larger budgets. Better contacts. Or the ability to go to market more quickly with new ideas. Here are my top tips on how you can be competitive by harnessing these game changers. They’ll help to take your image library to a whole new level!  ...

Read More